Teaching architecture, learning architecture Assignment

Teaching architecture, learning architecture - Assignment Example Zumthor asserts that students must learn architecture by using their reason and emotion. A good architectural design is both intelligent and emotion-laden. Furthermore, Zumthor believes that their reasoning about design comes from their growing-up experiences. Their first experience of architecture comes from their interaction with built spaces during their childhood and the impact of these places and spaces on their thoughts and emotions. Logical research on design is not complete without remembering the past, according to Zumthor. Aside from using reason and emotion, Zumthor asserts that architecture is always tangible, although it is based on intangibles. It is about concretizing memories and feelings. He explains that although architects work with materials, they do not have actual models. Instead, he asserts that architects have concrete objects. From concrete objects, they make their plans, and their plans embody their ideas. Ideas, however, for him must be based on new images. The past can only serve to offer old images, from which the materials of new images arise. Finally, Zumthor describes that thinking about design is thinking about the whole and its parts. The whole is not whole yet, however, but a work in progress. Design comes from the sensuality of the imaginative human mind. The actual physical work is not the real image; the image is still in the mind, in the senses of the architect, waiting to be discovered and

How can the UK sustain growth Essay Example | Topics and Well Written Essays - 2000 words

How can the UK sustain growth - Essay Example Industry development is also termed as a significant determinant of sustainable growth in the national level (WRAP, 2010). With this concern, the UK government has been focused on increasing its industrial outputs, on the verge of facing the risk of recessionary effects in the aftershock of the recent financial turmoil. As a result, the economy was able to obtain a substantial rise in its overall industrial output which led to the predictions that the economy might have been successful in mitigating the recessionary risks by a substantial extent. However, UK’s industrial output suddenly fell in the fourth quarter of 2013 which made the volatile situation faced by the economy more apparent to world traders (BBC, 2013). This further have raised the question that whether UK can sustain its growth in the future and if it can, then how. The discussion in this paper will emphasise on addressing this particular question following the assessment of the current economic situation witne ssed in the UK. Exposition According to the article published in BBC (2013), with the title â€Å"UK industrial output rose 1.1% in December† reveals an apparent account of UK’s industrial performance in relation to its output generation. It is worth mentioning in this context that the sustainable growth of UK has been significantly influenced by its industrial, economic and production outputs over the years which has today, contributed to its recessionary risks. The data illustrated through this report states that the industrial output in the UK had increased by 1.1% in December 2012 as per the report of Office for National Statistics. The rise in the aggregated industrial output observed in December 2012 was constituted with the steeply increased production of the manufacturing sector by 1.6% after accounting a fall of 0.3% in the month of November 2012. Outputs generated from the energy production and mining sector also increased by 0.9% in the same period which was further denoted to be highe r than the predictions made by analysts. Observing these hikes in the industrial output of the UK, various analysts affirmed that this level of development will enhance the potentialities of the economy to avoid future recessionary situations which was previously forecasted to be quite high in the aftermath of the 2008 recent financial crisis. However, UK’s industrial output depicted a sudden fall on the premise that UK has been successful in avoiding probable chances of recession. To be specific, industrial output declined by 1.9% in the fourth quarter of the financial year 2012-2013 which was further revealed to be a record fall in comparison to the output obtained in the third quarter of the same fiscal year. The major reason identified to act behind this huge fall in industry outputs have been the temporary shutdowns of oilfields in North Sea. However, possible chances were identified with concern to the rises in the energy production of UK’s North Sea energy produ ction sector which could contribute towards the sustainable growth of UK even though no firm evidences were provided towards justifying this particular assumption (BBC, 2013; Office for National Statistics, 2012). Notably, it was the cause of these recessionary effects that the Gross Domestic Product (GDP) of the UK fell to 0.3% which depicted that the industry growth policies enforced by the government had certainly failed which is required to be further reconsidered in order to avoid the high risks of triple-dip recession (Inman, 2013). Source: (Inman, 2013) Key Themes The key themes of the article published in BBC (2013) represent the overall scenario of UK’s sustainable development in terms of industrial production increases which in turn imposes a strong influence on the sustenance of the UK economy with the prevailing

What is art Purposes of art Essay Example | Topics and Well Written Essays - 1250 words

What is art Purposes of art - Essay Example Everyone understands what art is, yet there is hardly anyone, who can clearly define what art really is, because art is very practical, yet divine. It adds depth to our lives; it helps us to communicate emotions, feelings and thoughts. Art can be found everywhere around us, yet it has to come from within. Art is so common that at times it takes an effort to see it, yet it is also so rare and unique that, once you experience it, it lifts up the spirit and improves our lives. There is only one thing that is clear and sure about art – it always has a purpose. All of us are creative – each in his own unique way, and each of us pursue his creativity to a different extend. 3.Does art have to be visual and tangible? Explain There are different kinds of arts; some of the kinds are â€Å"visual arts†. Those are painting, sculpture, an architecture, film and photography etc. There are also other kinds of art, such as music, which is not visual by any means, and it cannot b e felt in any physical way, it is not tangible. Yet, just like a masterpiece of â€Å"visual† artwork has an effect on our senses, the same way music touches our hearts and oftentimes penetrates our senses. And the greatest effect on us has a combination of different kinds of art, like combination of visual art and music gives us theater and films. 4.For the sake of argument let’s say that the art world consists broadly of artists, art critics, museums, galleries, art dealers, art historians, art educators, art students and those who enjoy and appreciate art. Consider art as those things specifically intended to be art. Do you think that you are greatly separated from the art world? Explain. If art would only be something that we can experience in special places, such as museums and galleries; if the one could enter the world of art only with the people who gathered specifically to discuss art, or to admire it, then many people would be greatly separated from the art w orld. Fortunately, art is such an integral part of our lives that we can experience it every day. 5.Name 3 purposes of art and give an example of each. To communicate information – viewing works of great masters, we can learn historical details about people’s lives, events, etc. It can even simply tell us about emotions artist experiences; and much more. Social and political purposes – art can be a powerful way to convey a message, draw attention to problem and even to offer solutions. Spiritual purposes: architecture, literature, paintings and other arts are used to bare religious, spiritual, devotional messages. 6.What are some of the ideas art can communicate? How do you see these ideas communicated in your everyday life? Art can bring to attention wide spectrum of ideas, such a discrimination, patriotism, care for elderly, or even integrity and honesty, need for education and so much more. Mostly, in everyday life ideas are communicated through visual arts, such as television, photography, as well as music. 7. What structures or works of art are for spiritual sustenance? Are there any such structures in your community? There are various works of art that are used for spiritual sustenance, such as church buildings, sanctuaries, paintings, etc. Most communities have at least one building for worshiping, which is either a work of art in itself, or it is decorated with different artworks. 8. Briefly describe the subject matter in the art of Romare Bearden. There are many subjects Bearden addressed in his art – places he lived and worked in, landscapes, religious matter, jazz music and many more. Yet the subject matter that became his primary for 25 years is life of Afro Americans. 9. What does his art reveal about the time and place in which he (Bearden) lived? Bearden’s art reflects main concerns of the society of that time. It is easy to see that the world is really contrasting place, and at times the emotions artist expres ses about it are very mixed and complex. 10.What are three traits of creativity? Creativity is often intuitive, has a strong inner

Murder of Santiago Nasar in Gabriel Garcia Marquez's Chronicle of a Essay

Murder of Santiago Nasar in Gabriel Garcia Marquez's Chronicle of a Death Foretold - Essay Example Since Santiago was responsible for Angela’s loss of virginity, his death would be expected to be caused by a member or members of the Vicario family; more precisely, Santiago Nasar was killed by two brothers, Pablo and Pedro, from the Vicario family.  Santiago Nasar was going to be killed according to Marquez (67). The two brothers from the Vicario family had vowed to avenge their sister’s virginity since it robbed their family of honor. A bishop’s visit to the town threw the events of the day into disarray and shifted the attention from the foretold murder. The bishop decided, at the last minute, to stay on the boat on which he had travelled rather than get in town. Santiago Nasar was a member of the ruling class, together with his friends’ family. The family of the narrator in the story was close friends with Santiago’s family, which gave the narrator the expectation that before the bishop left the town; he would have personally paid them a visi t. Everyone, for sometime forgets about the saga that involved the return of Angela to her home after the wedding. The Vicario brothers were going to kill Santiago. Except few people, almost all the dwellers of the town including the priest and the mayor were aware that two identical twin brothers, Pablo and Pedro Vicario, were in a mission to find Santiago Nasar with the intention of killing him (Marquez 163). Santiago Nasar remained unaware of the plot by Vicario brothers to kill him until the time they accosted and attacked him. The manner in which the story unfolds is inverted, hence does not give very clear evidence of the murder at first. The story unfolds backwards rather than forwards. The possible reasons for the murder, the circumstances surrounding the murder and the motivation behind it are traced. The evidence that the Vicario brothers were going to kill Santiago is built from the importance they give to accomplishing their revenge mission. Angela Vicario was married by Bayardo San Roman in a flamboyant wedding ceremony. Barely five hours later, Bayardo returned her to her parents. The consequences of not being a virgin were potentially dangerous, a fact that Angela was very much aware. She, in fact, wanted to stop the marriage knowing very well that there existed no love between them. The Vicarious family, were so much impressed by Bayardo’s wealth and were, therefore, opposed to the decision by their daughter to stop the marriage. Her brothers were particularly not pleased by the incident and had vowed to kill whoever had deflowered their sister. Bayardo did not love Angela and neither did she love him. Rather, Bayardo was excited about the idea of marrying a beautiful woman. Bayardo San Roman used the wedding ceremony as an excuse to show off the power and wealth he wielded. According to the narrator’s comment, Bayardo San Roman could marry any woman he wanted to. His wealth and power came from the fact that he had been born of a decorated hero, the only one to defeat Colonel Aureliano Buendia, in a civil war fought in the nineteenth century. Lack of love may not have been a reason good enough to stop the marriage between Angela Vicario and Bayardo San Roman. However, the fact that Angela had lost her virginity to somebody other than her proud husband, Bayardo, was a reason enough to make her return to

Technical Certificate unit worksheet Essay Example for Free

Technical Certificate unit worksheet Essay 1. Explain how a working relationship is different from a personal relationship (1.1.1) A working relationship is where you are placed with other people and work as part of a team, where each individual is working following professional codes of practise, towards the achievement of shared aims and objectives. You do not necessarily have to like the people you work with but you need to keep personal opinions and feelings to yourself. Mutual respect and understanding is a key factor in developing a good working relationship. A personal relationship is a relationship formed through choice, with someone you like, who you share interests and feelings with. In personal relationships there isn’t any set rules or procedures to follow and you are able to voice your opinions. 2. Describe different working relationships in health and social care settings (1.1.2) There are many different relationships in health and social care settings, these include relationships between careers and service users, careers and other health care professionals, such as GP’s and nurses, careers and service users families and between colleagues and managements. For each of these you will develop a different type of working relationship, but you should always remain professional. 3. Describe why it is important to adhere to the agreed scope of the job role (2.2.1) It’s important to adhere to agreed scope of your job role as you have agreed with your job description within your contract, so it’s your legal  obligation to work within it. By following your job role you are working alongside your company’s policies and procedures and giving the best quality of care you can. 4. Outline what is meant by agreed ways of working (2.2.2) Agreed ways of working means that all care workers should work in accordance with policies and procedures, roles and responsibilities within job descriptions which their employees have set out. 5. Explain the importance of full and up-to-date details of agreed ways of working (2.2.3) It’s important so that care homes or environments are run in accordance with legislations. So staff adhere to agreed standards and regulations at all times. It also means that service users will not be put at any risk. 6. Explain why it is important to work in partnership with others (3.3.1) It’s important to form professional relationships with team members, colleagues, other professionals as well as individuals and their families in order to promote effective communication and effective ways of sharing accurate information. It will help to give service users the best possible care as everyone will be clear on each service user’s needs, wishes and preferences 7. Identify ways of working that can help improve partnership working (3.3.2) We can improve partnership working through effective communication and information sharing. By working as a team and having regular staff meetings, with colleagues and other health care professionals. 8. Identify skills and approaches needed for resolving conflicts (3.3.3) You should try to handle conflict situations by remaining calm, ending the conflict before it escalates and remaining respectful of others. You should  try to demonstrate active listening and discuss the situation in a calm and rational manner to try and resolve the conflict. 9. Explain how and when to access support and advice about: (3.3.4) a.partnership working- you can get support and advise from other colleagues, your manager, supervisor or other external agencies such as CQC. b. resolving conflicts- it’s always worth trying to resolve conflict with the individual, but if you can’t then you should speak to your manager. Further issues can be address with HR who can offer you support on resolving conflict and may offer you mediation services to help you with this. Once you have completed, your Learning Advisor will be able to cross reference all knowledge into Unit 4222-206 of the diploma Patricia Whyte – LA- Qube Learning

History Of Ordnance Corps Essay Example for Free

History Of Ordnance Corps Essay The Ordnance Corp is one of the oldest branches of the Army, established May 14, 1812. The U. S. Army Ordnance Department established from The Revolutionary War. General George Washington, the commander of the Continental Army, appointed Ezekiel Cheever to provide ordnance support to army in July 1775. Until 1779, all the armies had Ordnance personnel moving with them. They were civilians and Soldiers, served as conductors for maintenance ammunition wagon and arms. Each conductor led five to six armorers who repaired small arms. In 1776, Board of War and Ordnance was created. In 1777, the first Ordnance facilities were established at Carlisle, Pennsylvania, and the first arsenal and armory operations at Springfield, Massachusetts. Other arsenals and armories were also established at Harpers Ferry, Philadelphia, and Watertown. On May 14, 1812, the Ordnance Department was organized by Congress. The Ordnance Department was responsibility for arms and ammunition production, acquisition, distribution, and storage for the war. In 1832, the Ordnance Corps had new responsibilities for researching and development of field services. Good work of the Ordnance Department continully to developed and tested during the Mexican War. The Mexican War became the foundation for the massive logistics. During the American War, the Ordnance Corps was really tested and developed. The Ordnance Corps brought massive procurement of weapons and supplies, and providing field support for fast moving armies. In 1898, Spain War, the Ordnance Corps first deployed overseas and provided close-combat support. During World War I, the Ordnance Corps mobilized and developed weapons systems, organized Ordnance training facilities, and established overseas supply depots. In World War II saw dramatic expansion of the Ordnance mission of production, maintenance and training. In both Korea War and Vietnam War, the Ordnance Corps provided supplies and maintenance, and was active in the development of rockets, guided missiles and satellites. In modern U. S. Army Regimental System, the Ordnance Corps is organized under the whole branch concept. The Chief of Ordnance serves as the Regimental  Commander, and the Office Chief of Ordnance serves as Headquarters Ordnance Corps. The Ordnance Corps will be always supporting the development, production, acquisition and sustainment of weapons, ammunitions, missiles, electronics, and mobility to supporting combat power to the U. S. Army. The insignia of the Ordnance Corps is yellow color metal shell and flame. The Shell and Flame is considered the oldest branch insignia in the U. S. army. The Shell and Flame had been used by European armies before its adoption by the U. S. army. In fact, it is still used by European armies. This insignia was assigned to the Ordnance Corps in 1832. The branch colors are crimson and yellow. At first, the Ordnance Corps had a red trail, like Artillery. In 1851, Crimson was assigned to the Ordnance Corps. Then in 1902, it was changed to black and scarlet color. Then finally, in 1921, crimson and yellow were assigned to the Ordnance Corps again. The Act of May 14, 1812, recognized the Ordnance Corps. In 1936, the army Institute of Heraldry redesigned and standardized version of the Shell and Flame. Redesigned Shell and Flame remains the current version.

Rewards Management Incentives For Employees

Rewards Management Incentives For Employees Reward management is whereby organisations distribute different types of incentive to employees both in the form of direct and indirect monetary and non-monetary rewards according to their contribution (Armstrong 1999). It is also an essential part of encouraging employees to work as you want, so that those goals are met. The goal of the reward management is to improve the overall organisations output and performance by developing a system aimed at rewarding employees of the organisation based on their contribution to the organisation (Armstrong Murlis 2007). In doing so, the employees will feel that they belong part of the organisation as their works are being recognised by their superiors. This will at the same time, create a sense of belonging and improve employees loyalty to the organisation. What are the exact roles played by the reward management in the organisations? Firstly, it allows the organisations to attract and retain suitable employees by paying the employees based on their excellent performance and ensuring direct and indirect rewards thus implying the organization recognises and values manpower. Therefore organisations are able to control labour costs so they can remain aggressive in the competitive market. Secondly, rewards improve employees work performance and keep them motivated. As all organisations want to improve productivity and enhance profit, effective reward management systems which lead to a more committed workforce will certainly play an important role. In addition, by having an effective rewards system, it will motivate employees to showcase their skills and abilities to obtain effective performance. Lastly, comply with employment legislation and regulations as employment laws changes occasionally in the UK and European Union hence the need make some modification (Bratton Gold 1999). What kinds of recognition and rewards do employees want most (Nelson 2003)? Nelson (2003) stated that employees value managerial support and involvement in organisation future projects. Being part of decision making, support them when they made mistakes and giving them trust and authority in doing their job. There are different types of praise employees wants, mainly personal praise, written praise, public praise and electronic praise. In this essay, I will mention about how rewards are seen as a powerful tools for driving cultural change in organisation in Singapore using Singapore Airlines, as an example, to show how rewards can drive cultural change. I will also mention whether rewards play a role in managing cultural and change in firm operating internationally with specific example from Pakistan. Also, some negative impacts of the reward system will also be discussed. Rewards system in Singapore During the 1960s-1980s, incentives such as rewards, benefits and recognition are not highly practice in the labour force. As the people then were poorly educated and the lack of family planning resulted in a large family, the heads of the family (mainly the fathers) most of the time do not have much bargaining power as they have only one think in mind, that is to support their family member at all cost. In order to feed their, they have to do whatever the company want them to and they would take on any jobs that were available to them. They did not expect any bonus and incentives from the company and they were easily satisfied as long as they can support their family. However as the government shift from labour intensive industry to knowledge base industry people are getting more highly educated than before, (people no longer stop at A or Diploma) more people will pursue higher education such degree. They no longer have the burden to support the family, like what their parents used to experience thus they no longer have the sense of loyalty and have more tendency to job hop whenever better opportunity comes about. They will tend to be fussy about the job they work in, choose jobs that they fancy or a better organisation who can give them higher benefits. Therefore organisations now have to come up with effective reward and recognition scheme to attract employees. It is proven that highly motivated employees will come up with high quality performance and by rewarding them it will also lead to employee job satisfaction. Singapore Airlines (SIA) is one organisation in Singapore who promotes motivating their staffs through rewards and recognition. Singapore Airlines adopt a series of rewards and recognition which include interesting and varied job content, symbolic forms of recognition and performance-based share options (Heracleous, Wirtz Pangarkar 2006). Recently SIA introduced a new benefit scheme rewarding their crews monetary whereby the company associated many types of variable components to the organisation financial performance such as salary according to the individual employee contribution to the organisation and profit sharing incentive (Wirtz, Heracleous Pangarkar 2008). A non-monetary form of motivation and recognition which the organisation came up with is by awarding the best crew with best cabin crew service award. By obtaining this award, it will boost the morale of the crew thus stimulate them to work harder. Another form of recognising service excellence is by communication. The a nnual Deputy Chairmans Award, Mr Sim stress the importance of recognition, We know that a pat on the back, a good ceremony, photographs and write-ups in the newsletters can be more motivating than mere financial rewards, hence we put in a lot of effort to ensure that heroes and heroines are recognised for their commitment and dedication (Heracleous, Wirtz Pangarkar 2006 p.165.) With such attractive reward scheme, the crew are highly motivated hence producing high quality service. All these factors helped SIA to build and sustain excellence service consistently for over few decades therefore Singapore Airlines was being crowned one of the best airlines in the world. Reward system in Parkistan Pakistan is developing into one of the more developed country in the world therefore in order to be kept up to date, the working environment is becoming more and more competitive. Organisation productivity is dependent on the employees hence employees request for extra training, skills and attractive package such as incentives, working conditions, recognitions and fringe benefits (Warsi, Fatima Sahibzada 2009). In every organisation, the performance of employees plays a crucial role in the organisation accomplishment. The success of an organisation is how an organisation keeps its employees motivated and shows how they value their employees. Nowadays people do not want to stay or work in an organisation for long, they will see there is any better opportunity outside and get better job prospect for that reason the relationship between organisation commitment and rewards and recognitions plays a crucial role in retaining good employees. In the recent year, many organisations hope that, through different types of incentive and performance recognition, to improve employee commitment and their performance in the organisation as rewards are being identified as the most important tool in recognising their contribution and performance (Danish Usman 2010). Rewards are deemed as a motivational tool for employees today as it able to motivate them thus increasing job performance and satisfaction. By motivating employees organisations can also increase their productivity by giving them recognition which will eventually lead to increasing organisation performance. There are many types of incentive, in the form of financial rewards (improved pay and performance bonuses), promotions and incentives (parental leave for sick children and family day) that satisfy employee to a certain extent. It has also been showed that rewards are required to ensure committed employees feel appreciated and to keep them motivated and committed (Dan ish Usman 2010). Rewards and recognitions is a form of communication with employees. It is a way to acknowledge their hard work, appreciate, motivate and to keep them committed. Thus employees feel that what they have done is being recognised and this will ultimately lead to increased employees loyalty and job satisfaction. Despite all the advantages of reward system, there is an also a disadvantage side of reward system. Although the reward system can motivate employees to do better in their work, it can also have a negative impact of the organisation. This is because rewards are usually very limited and precious, and as a result, this reward system has increased the competiveness of the employees in the organisation. As only a few employees out of the whole organization are entitled, this will lead to unhealthy competition between different departments of the organisation and even within the department itself. This will eventually lead to lower productivity because people no longer willing to share their knowledge with one another as they are afraid that others might have the upper hand to obtain the reward. In order not to lose out, they will no longer share their knowledge so in long term, this might not be beneficial as what they initially thought. In the commercial bank of Pakistan, they agree that rewards and recognitions play a significant role in helping the organisation achieving organisation efficiency. Employee motivation is identified as one of the main issues in the commercial banks. In todays competitive world, the organisation has to work closely together with the employees in order to remain competitive among peers. As the banking industry contributes to a large extent to the economy of the nation, it is important to ensure that employees are motivated since employees play an important role in todays highly competitive banking sector. The management of the bank have to come out with different ways to attract and motivate the employees since for most of the commercial banks, employee loyalty and motivation are important issues as it is not an uncommon scene to see a promising employees joined to a rival bank. As the employees play an important role in the banking industry to provide good service to the customers, their enthusiastic, commitment and determination towards job completion play essential role in the success of the bank (Khan, Farooq Ullah, cited in Cheng 2010). By providing excellent service, customers will have a good impression and developed a positive perception in their eyes. This is especially important for the banking sector. According to Khan, Farooq Ullah (cited in Petcharak 2010), maintaining employee satisfaction with their jobs has been included as one of the job scope for the human resource manager. This strongly suggests the importance of employee motivation. To improve the productivity of the organisation, it is important to have a pool of highly motivated employee. In order to achieve that, reward and recognition system plays an important role. This system not only provides financial rewards but also it encourages their morale and consciousness with regard to their job, resulting in improvement of individual performance which eventually benefited the entire team and even the organisation. It has also been reported that poor employee and organisation performance is usually caused by workplace displeasure. Conclusion From the example taken from both domestically and international firms, we can see a strong relationship between reward and organisations productivity. This strongly highlights the importance of reward system in todays labour market. Therefore rewards play an important role in ensuring that an organisation remains competitive and productive. Rewards lead to increasing employees motivation and job satisfaction which in turn lead to organisation profitability. Reward systems come from theories of motivation and experimental research evaluation strategies to motivate employees will affect job performance. Two most common of theories which discussed work motivation includes Maslow and Herzberg. Maslow states that higher-order needs become progressively more important as lower-order needs are satisfied (Bratton Gold 1999). Herzberg demonstrated that motivation of employees play a significant source of satisfaction when it comes to a form of reward (Bratton Gold 1999). Even though rewards might have some negative impacts on the organisation, with proper planning of the reward and recognition system I strong believe that the advantages of this system will surely outweigh the disadvantages. Therefore it can be seen that rewards do play an important role in managing cultural changes in firms operating domestically and internationally. Word Count: 1916 words References List Armstrong, M 1999, A Handbook of Human Resource Management Practice, 7th edn, Kogan Page Limited, The Bath Press, Bath. Armstrong, M Murlis, H 2007, Reward Management: A Handbook of Remuneration Strategy and Practice, 5th edn, MPG Books Ltd, Great Britain. Bratton, J Gold, J 1999, Human Resource Management Theory and practice, 2nd edn, Macmillan Press Ltd, Great Britain at The Bath Press, Avon. Danish, RQ Usman, A 2010, Impact of Reward and Recognition on Job Satisfaction and Motivation: An Empirical Study from Parkistan, International Journal of Business and Management, February, vol. 5, no.2, pp. 159-167, viewed 9 August 2010, Proquest Database. Heracleous, L, Wirtz, J Pangarkar, N 2006, Flying High in a Competitive Industry Cost-Effective Service Excellence at Singapore Airlines, Mc Graw-Hill Education (Asia), Singapore. Khan, KU, Farooq, SU Ullah, MI 2010, The Relationship between Rewards and Employee Motivation in Commercial Banks in Parkistan, Research Journal of International Studies, issue 14, pp.1-18, viewed 16 August 2010, Proquest Database. Nelson, B 2003, Five Questions About Employee Recognition and Reward, Harvard Management Update, September, vol. 8, issue 9, p. 3, viewed 9 August 2010, Proquest Database. Wirtz, J, Heracleous, L Pangarkar, N 2008, Managing human resources for service excellence and cost effectiveness at Singapore Airlines, Managing Service Quality, vol. 18, no. 1, pp. 4-19, viewed 9 August 2010, Proquest Database. Warsi, S, Fatima, N Sahibzada SA 2009, Study on Relationship Between Organizational Commitment and its Determinants among Private Sector Employees of Parkistan, International Review of Business Research Papers, April, vol. 5, no. 3, pp. 399-410, viewed 9 August 2010, Proquest Database.